Monday, July 16, 2007

Website Tracking Trial

I've heard that Google analytics is the best thing out there. Then again, I had trouble installing it and I've heard reports that it misses test visitors and stuff...

I've been using Statcounter. Sadly, this reputedly solid tracker gives me substantially different results from the Feedburner's reputedly solid tracking. What's up with that?

So I've decided to load my site up with stuff and see what they all say. This might hurt the load speed a bit - I apologize in advance. What do you use? Put in a little blurb in the comments and I'll add it the arsenal aimed at my traffic.

I'll start by reviewing the installation process for the three I'm using as of this moment:

Statcounter - Fantastic. Personalized instructions depending on what you're using. In blogger they just have you add one html element to your layout. So easy.

FeedBurner - Solid. It tells you where you have to go and what you have to do there.

Google Analytics - says something along the lines of "add it to your template above the tag. I'm fairly sure that this isn't where you want it; that just goes at the bottom of the blog instead of each post. I followed the instructions for FeedBurner's placement in the template instead and Google says Analytics is properly installed on my site. This is ridiculous. Google owns Blogger. I can't believe they enjoy shooting themselves in the foot so much.

Update: Actually, the FeedBurner instructions don't really work. Google's instructions do end up working but I'm still giving them badness points for being big losers. They install just like stat counter - an html element in the template.

Please pass on any tools you use for traffic analysis to make this a broader test!

3 comments:

Sarah said...

I use Google Analytics and the free version of Sitemeter. I like Sitemeter because it's easy to get fairly detailed information about a particular visitor (maybe you can do this with Analytics too, but I haven't spent enough time with it to know). I like Analytics much better for looking at overall trends.

Anonymous said...

Good point, though sometimes it's hard to arrive to definite conclusions

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